Cadbury - FutureOOH+ Campaign

The Cadbury Valentine 2026 campaign delivers an interactive OOH and FutureOOH+ experience with Prisma Group across Jakarta and Bandung.

The Cadbury Valentine 2026 campaign brings an interactive OOH and FutureOOH+ experience in collaboration with Prisma Group across Jakarta and Bandung. Activated at Djakarta Theater and Braga Bandung, the campaign transformed premium digital billboards into real-time engagement platforms.

Through the innovative Cheers Screen by Prisma Advertising and execution by BoostAD, audiences scanned a QR code, uploaded selfies, and displayed personal Valentine messages directly on the city screens. The result was a fun, shareable, and emotionally engaging brand experience powered by FutureOOH+.

Media Used: LED Djakarta Theater, LED Braga

Collaborators: BoostAD

关于活动

The Cadbury Valentine 2026 campaign combines multichannel OOH and FutureOOH+ in collaboration with Prisma Group. The main activation at Djakarta Theater and Braga Bandung featured the interactive Cheers Screen, transforming digital billboards into real-time engagement platforms.

By integrating QR technology, user-generated content, and premium LED placements, the campaign turned city screens into live expressions of love. Supported by strategic digital billboards in Jakarta and Bandung, the activation delivered an immersive, participatory, and emotionally connected brand

覆盖区域

LED Djakarta Theater (Sarinah), Central Jakarta
LED Braga, Bandung, West Java

执行详情

关于广告活动背后的形式、投放位置和流程的深入了解。

Cadbury - FutureOOH+ Campaign execution detail 1

Cadbury - FutureOOH+ Campaign execution detail 2

创意亮点

The creative highlight of the Cadbury Valentine 2026 campaign lies in its transformation of digital billboards into interactive storytelling platforms. Through the Cheers Screen innovation by Prisma Advertising under Prisma Group, audiences were invited to scan a QR code, upload selfies, and display personal Valentine messages directly on premium LED screens at Djakarta Theater and Braga Bandung.

By blending real-time user-generated content with high-impact city screens, the campaign elevated OOH from static visibility into a live, emotional, and shareable brand moment powered by FutureOOH+.

我们服务的行业

我们已为来自各行各业的客户提供服务，成功通过高影响力的广告活动实现了每个品牌的愿景。无论哪个行业，我们在推广您的信息方面拥有无与伦比的经验。

查看全部

快消品

我们帮助快消品品牌通过战略性、高影响力的户外广告活动脱颖而出，旨在提升可见度、知名度和购买意愿。从创意快消品广告到大规模产品发布，我们的团队提供快...

电子商务

在当今快节奏的数字环境中，电商广告需要超越屏幕。我们的户外解决方案帮助在线品牌建立现实世界的可见度、信任和品牌认知。从为在线商店...

电信

电信广告要求清晰、一致和规模。在一个建立在连接之上的行业中，在现实世界中脱颖而出至关重要。战略性地将电信广告布置在城市中心、交通空间和零售区域，使电...

汽车

人们与车辆互动的方式可能已经改变，但出色可见度的力量丝毫未减。无论是新产品发布还是改变认知，汽车广告靠的是存在感和说服力。我们的广告活动旨在让汽车广告...

科技与电子

从智能手机广告到SaaS品牌推广，我们的户外解决方案帮助科技品牌在现实世界中吸引注意力。我们通过有针对性的高影响力布置支持消费电子广告和B2B广告，从电...

娱乐与流媒体

娱乐和流媒体行业靠的是期待、情感和注意力。要在过度饱和的内容环境中脱颖而出，品牌需要在内容发布前就制造话题。无论是大型电影广告、精准的电视剧广告，还是新...

交通与超级应用

无论您是运送人员、配送物品，还是将生态系统扩展到支付、美食和生活方式领域，您的品牌必须与受众同行。高影响力的交通广告帮助超级应用和交通服务在快速变化的市...

金融服务与金融科技

在金融领域，信任和清晰是一切。无论您是在建立挑战者银行、推广支付平台还是推出新的投资工具，可见度推动采用。强大的金融品牌推广和精准的金融服务广告有助...

我们的广告活动作品集

探索领先品牌如何通过我们的优质户外广告服务让他们的广告活动栩栩如生。

查看全部

创意OOH品牌推广快消品
Golden Farm - Creative Billboard
Golden Farm leveraged premium billboards in Senayan and Citywalk Jakarta to strengthen brand awareness through eye-catching creative executions while generating additional exposure across digital channels and social media communities.
数字广告牌广告快消品
AQUA - "Teras Adem" OOH Campaign
In collaboration with AQUA for the "Teras Adem" campaign, Prisma Advertising brought Cheers Screen to Jalan Braga. This innovation enables audiences to send photos and messages directly from their mobile phones to the billboard, creating engaging real-time interactions and strengthening the connection between brands and the public.
数字广告牌广告快消品
Cadbury - FutureOOH+ Campaign
The Cadbury Valentine 2026 campaign delivers an interactive OOH and FutureOOH+ experience with Prisma Group across Jakarta and Bandung.

博客

浏览我们的编辑精选、行业趋势和户外广告专家观点合集。

查看全部

静态广告牌广告 Apa Itu Billboard? Pengertian, Jenis, dan Kelebihannya sebagai Media Iklan Luar Ruang Kita semua sudah tidak asing lagi dengan papan reklame berukuran besar yang biasanya ditempatkan di berbagai lokasi strategis, seperti pinggir jalan raya, pertigaan, dan perempatan jalan. Dengan ukuran yang masif dengan desain visual yang menarik, sangat mudah untuk mendapatkan perhatian dari orang-orang yang berlalu-lalang, memberikan jangkauan visibilitas yang sangat luas. Papan reklame ini biasa dikenal dengan sebutan billboard.
OOH洞察 How Brands and Agencies Can Select the Right Media Mix A successful campaign starts with the right media mix. Explore practical tips for selecting advertising channels that match your marketing goals and target audience.
OOH洞察 Before You Dismiss OOH Advertising, Read These Facts Many people believe that OOH advertising is no longer effective in the digital age. In reality, OOH and digital channels complement each other by increasing brand awareness, strengthening campaigns, and driving further online engagement. Discover the facts in this article.

打造您的下一次户外广告精彩活动

无论您正在规划雅加达的户外广告、在印尼全境推出数字户外广告（DOOH）活动，还是探索户外媒体的新形式，Prisma Advertising 已准备好将您的品牌带上街头——大胆、创意，并且目标明确。

立即联系我们，让我们携手共创真实世界的影响力。