Blog

FutureOOH+: Sinergi Ekosistem Prisma Group

Sep 29, 2025
FutureOOH+: Sinergi Ekosistem Prisma Group
Dunia periklanan terus berubah mengikuti perkembangan teknologi dan perilaku audiens. Di tengah derasnya arus digital, media luar ruang (Out-of-Home/OOH) tidak hanya bertahan, tetapi justru bertransformasi menjadi salah satu kanal komunikasi paling relevan dan kuat. Menjawab perubahan ini, Prisma Group menghadirkan FutureOOH+, sebuah konsep masa depan iklan luar ruang yang menggabungkan teknologi, kreativitas, dan inovasi lintas platform. 

Prisma Advertising: 21 Tahun Menjadi Pioneer OOH
Sebagai bagian dari perjalanan panjang lebih dari dua dekade di industri periklanan, Prisma Advertising sebagai unit bisnis utama dalam ekosistem Prisma Group telah dikenal sebagai trendsetter yang terus melahirkan inovasi. Mulai dari LED Videotron premium di lokasi strategis, billboard ikonik, hingga menjadi pionir teknologi konten 3D anamorphic di Indonesia dengan karya pertama “Ufo di Jakarta” yang viral pada 2021, Prisma Advertising selalu menghadirkan terobosan untuk menjaga OOH tetap menjadi medium yang impactful. 

Ekosistem Prisma Group
Kekuatan Prisma Group terletak pada ekosistem yang saling melengkapi. Selain Prisma Advertising, terdapat dua unit bisnis lain yang memperkuat keunggulan FutureOOH+: 

  • PiX Creative Mindworks yang menghadirkan konten kreatif, animasi 3D, dan visual experience imersif. 
  • BoostAD yang memperluas jangkauan iklan ke transportasi publik, menjadikan mobilitas sebagai ruang komunikasi brand yang efektif. 
Sinergi dari ekosistem Prisma Group ini menghadirkan pendekatan OOH yang lebih holistik, futuristik, dan terukur. 

FutureOOH+: Lebih dari Sekadar Media
Konsep FutureOOH+ membawa OOH ke era baru, di mana media luar ruang tidak hanya menyampaikan pesan, tetapi juga menghadirkan pengalaman yang: 

  • Interaktif: Menghubungkan audiens dengan brand melalui teknologi sensor, QR code, dan integrasi mobile. 
  • Kreatif: Visual imersif dan storytelling digital yang dikembangkan oleh PiX Creative Mindworks. 
  • Terintegrasi: Memanfaatkan distribusi multi-channel melalui BoostAD dan aset OOH Prisma Advertising. 
FutureOOH+ adalah bentuk komitmen Prisma Group untuk terus menjadi pionir dan pemimpin industri OOH Indonesia. Lebih dari sekadar media iklan, FutureOOH+ adalah platform komunikasi masa depan yang tumbuh dari kekuatan ekosistem Prisma Group, menghubungkan brand dan audiens dengan cara yang lebih dekat, relevan, dan berkesan. 

Baca juga: Inovasi: Kunci Masa Depan OOH
Saatnya brand kamu menjadi bagian dari FutureOOH+. Bersama Prisma Group, mari wujudkan komunikasi luar ruang yang lebih futuristik dan berpengaruh. Hubungi kami sekarang!
Prisma Advertising: Your Partner in Powerful OOH Advertising

Learn more about the industries we support, the services we offer, and the standout projects that make Prisma Advertising a leader in outdoor advertising.

Our Services
Explore our tailored out-of-home services designed to meet the specific marketing needs of E-commerce advertising.
View All
Static Billboard Advertising Static Billboard Advertising

Maximize brand exposure with high-impact static billboards in prime locations. A powerful solution for consistent, long-term visibility.

Explore
Digital Billboard Advertising Digital Billboard Advertising

Deliver dynamic, real-time messaging with striking digital displays. Ideal for campaigns that demand flexibility and immediacy.

Explore
Creative OOH Branding Creative OOH Branding

Stand out with custom-built, attention-grabbing OOH executions supported by BoostAD. Designed to elevate brand perception and audience engagement.

Explore
Transit Advertising Transit Advertising

Capture attention on the move with strategic placements across public transportation with the help of BoostAD. Extend your reach across urban and commuter routes.

Explore
OOH Dashboard OOH Dashboard

Gain full control and visibility over your campaigns with our intuitive dashboard. Track performance, manage assets, and optimize results in real time.

Explore
PiX Creative Mindworks PiX Creative Mindworks

Bring your vision to life with our in-house animation and motion design studio. Tailored creative solutions that enhance your OOH impact.

Explore
Our Campaign Portfolio
Discover how leading brands have brought their campaigns to life through our premium OOH advertising services.
View All
  • Golden Farm - Creative Billboard
    Creative OOH Branding FMCG
    Golden Farm - Creative Billboard

    Golden Farm leveraged premium billboards in Senayan and Citywalk Jakarta to strengthen brand awareness through eye-catching creative executions while generating additional exposure across digital channels and social media communities.
  • AQUA - "Teras Adem" OOH Campaign
    Digital Billboard Advertising FMCG
    AQUA - "Teras Adem" OOH Campaign

    In collaboration with AQUA for the "Teras Adem" campaign, Prisma Advertising brought Cheers Screen to Jalan Braga. This innovation enables audiences to send photos and messages directly from their mobile phones to the billboard, creating engaging real-time interactions and strengthening the connection between brands and the public.
  • Cadbury - FutureOOH+ Campaign
    Digital Billboard Advertising FMCG
    Cadbury - FutureOOH+ Campaign

    The Cadbury Valentine 2026 campaign delivers an interactive OOH and FutureOOH+ experience with Prisma Group across Jakarta and Bandung.
Industries We Serve
We have served clients from a broad spectrum of industries, successfully realizing each brand's vision through high-impact campaigns. No matter the sector, we have unmatched experience in making your message stand out.
View All
Prisma Logo
FMCG

We help FMCG brands stand out through strategic, high-impact out-of-home ...

E-Commerce

In today’s fast-paced digital landscape, ecommerce advertising needs ...

Telecommunications

Telecommunication advertising demands clarity, consistency, and scale. In ...

Automotive

The way people engage with vehicles may have changed, but the power of great...

Technology & Electronics

From smartphone ads to SaaS branding, our out-of-home solutions help tech br...

Entertainment & Streaming

The entertainment and streaming industry thrives on anticipation, emotion, a...

Transportation & Superapp

Whether you’re moving people, delivering goods, or expanding your ecosystem ...

Financial Services & Fintech

Trust and clarity are everything in finance. Whether you’re building a cha...

whatsapp

Let’s Build Your Next Great OOH Campaign

Whether you're planning billboard advertising in Jakarta, launching a DOOH campaign across Indonesia, or exploring new formats in out-of-home media, Prisma Advertising is ready to bring your brand to the streets — boldly, creatively, and with purpose.

Get in touch with us today and let's shape real-world impact, together.