Our Story

Our Story

Prisma Advertising, under the legal entity PT Prisma Harapan, is a leading out-of-home (OOH) advertising company in Indonesia. Since 1992, we’ve helped brands build meaningful connections with their audiences through strategic placements, bold creative, and data-driven insights.

With over three decades of experience, we operate across Indonesia , delivering impactful campaigns through billboards, transit media, LED screens, and DOOH formats. Our solutions are designed to meet the needs of brands in high-traffic urban spaces—where attention is earned, not assumed.

From billboards to vibrant displays in Jakarta, Bandung and Bali, we deliver smart, scalable advertising that makes brands stand out in the real world. Our strength lies in combining premium service, innovative formats, and storytelling that leaves a lasting impression.

Philosophy

We did inspired by prism, a medium to disperse white light or sunlight into 7 natural spectrum colours.
There by prism has become our logo and foundation to run our vision and mission. Prisma aim to become a media full of colours, where a wish transformed into a happiness, reflected in beauty, and the intended purposes could be delivered. We aim to be a media where people can share stories and be united in togetherness.
Our Values
The foundation of everything we do. Built on trust, creativity, accountability, and a relentless drive to deliver excellence in every campaign.
Prisma Logo
P
Productivity

We are able to finish our project efficiently, fast, detail and provide you our maximum result.

R
Responsibility

We are always fulfill our responsibilities with care, awareness, pro-active, and innovative actions

I
Integrity

Honesty and sincerity in togetherness combined with loyalty to provide only the best.

S
Sense

Having the sensibilities, of consciousness and insight, will be a sense of belonging the readiness and responsibility

M
Manage

Leadership & consistency has become our work culture, we work the plan not only plan the work.

A
Attitude

We start with high respect to the good attitude and discipline, we are moving forward in togetherness.

What We Do
We craft out-of-home campaigns that captivate, connect, and deliver measurable results.
Static Billboard Advertising
Static Billboard Advertising

Maximize brand exposure with high-impact static billboards in prime locations. A powerful solution for consistent, long-term visibility.

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Digital Billboard Advertising
Digital Billboard Advertising

Deliver dynamic, real-time messaging with striking digital displays. Ideal for campaigns that demand flexibility and immediacy.

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Creative OOH Branding
Creative OOH Branding

Stand out with custom-built, attention-grabbing OOH executions supported by BoostAD. Designed to elevate brand perception and audience engagement.

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Transit Advertising
Transit Advertising

Capture attention on the move with strategic placements across public transportation with the help of BoostAD. Extend your reach across urban and commuter routes.

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OOH Dashboard
OOH Dashboard

Gain full control and visibility over your campaigns with our intuitive dashboard. Track performance, manage assets, and optimize results in real time.

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PiX Creative Mindworks
PiX Creative Mindworks

Bring your vision to life with our in-house animation and motion design studio. Tailored creative solutions that enhance your OOH impact.

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Trusted by Leading Brands

Explore the list of clients who have chosen our service.

AQUA blibli BYD SONY Cool Vita Dana Gojek Havas Indofood JobStreet Kalbe Kanzler Kimia Farma Lazada Bank Mandiri Mekari Netflix Nutrifood Pertamina Pocari Sweat Prime Video Prudential Samsung Sasa Sprite Tokopedia
Testimonials

Get insights from brands who trust us to deliver.

Prisma sees the benefits of true digital adoption, bringing DOOH into the digital media ecosystem. Mostly, Prisma Sales team demonstrates, every single day, responsiveness and dedication to clients’ satisfaction far beyond expectations. You are in very safe hands!

Frank Vidal

Asia Pasific Director Adcity

Prisma is a major Out-of-Home company that is credible, trustworthy, competitively priced, responsible, and offers comprehensive services along with excellent client support.

Lim Wimawan

Head of Marketing

Prisma Advertising successfully brought our vision to life by executing our creative design exceptionally well. We hope that improved visibility will help this campaign reach all stakeholders and achieve the goal of the Better Matches campaign: enabling AI Jobstreet by SEEK to help companies find the right talent, and job seekers to land their dream careers quickly and easily.

Sawitri

Country Marketing Manager

Cooperation with Prisma is very good, service is fast, and Prisma's assets are very strategic.

Ija Bunyamin

Investment at PT. Havas Arena Indonesia (Grab)

Our Campaign Portfolio
Discover how leading brands have brought their campaigns to life through our premium OOH advertising services.
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  • Golden Farm - Creative Billboard
    Creative OOH Branding FMCG
    Golden Farm - Creative Billboard

    Golden Farm leveraged premium billboards in Senayan and Citywalk Jakarta to strengthen brand awareness through eye-catching creative executions while generating additional exposure across digital channels and social media communities.
  • AQUA - "Teras Adem" OOH Campaign
    Digital Billboard Advertising FMCG
    AQUA - "Teras Adem" OOH Campaign

    In collaboration with AQUA for the "Teras Adem" campaign, Prisma Advertising brought Cheers Screen to Jalan Braga. This innovation enables audiences to send photos and messages directly from their mobile phones to the billboard, creating engaging real-time interactions and strengthening the connection between brands and the public.
  • Cadbury - FutureOOH+ Campaign
    Digital Billboard Advertising FMCG
    Cadbury - FutureOOH+ Campaign

    The Cadbury Valentine 2026 campaign delivers an interactive OOH and FutureOOH+ experience with Prisma Group across Jakarta and Bandung.
Why Out-of-Home Still Works

In a world flooded with digital noise, out-of-home (OOH) advertising continues to cut through—offering brands real, physical presence in the places that matter. Whether it's billboards in Jakarta, transit ads, or DOOH screens in urban hotspots, OOH reaches people where they live, move, and make decisions.

Unlike ads that can be skipped or blocked, OOH is always on, highly visible, and seamlessly integrated into daily life. It builds awareness, strengthens brand recall, and drives real-world action—especially when combined with digital campaigns.

As urban mobility grows and attention becomes harder to capture, OOH remains one of the most powerful, credible, and scalable media channels for modern brands.

Industries We Serve
We have served clients from a broad spectrum of industries, successfully realizing each brand's vision through high-impact campaigns. No matter the sector, we have unmatched experience in making your message stand out.
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Prisma Logo
FMCG

We help FMCG brands stand out through strategic, high-impact out-of-home ...

E-Commerce

In today’s fast-paced digital landscape, ecommerce advertising needs ...

Telecommunications

Telecommunication advertising demands clarity, consistency, and scale. In ...

Automotive

The way people engage with vehicles may have changed, but the power of great...

Technology & Electronics

From smartphone ads to SaaS branding, our out-of-home solutions help tech br...

Entertainment & Streaming

The entertainment and streaming industry thrives on anticipation, emotion, a...

Transportation & Superapp

Whether you’re moving people, delivering goods, or expanding your ecosystem ...

Financial Services & Fintech

Trust and clarity are everything in finance. Whether you’re building a cha...

Careers

Your Next Opportunity Starts Here

We're always looking for driven, creative minds to help shape the future of OOH advertising. Grow with us and make an impact.

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Let’s Build Your Next Great OOH Campaign

Whether you're planning billboard advertising in Jakarta, launching a DOOH campaign across Indonesia, or exploring new formats in out-of-home media, Prisma Advertising is ready to bring your brand to the streets — boldly, creatively, and with purpose.

Get in touch with us today and let's shape real-world impact, together.